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Google + iPad = Mobile Advertising Boom in 2010?

Google + iPad = Mobile Advertising Boom in 2010? by Jason Hahn If you yawn when you read another headline about mobile advertising and its ever-pending explosion, you’re surely not alone. It seems that year after year, experts are touting the mobile platform as the next big thing that needs to be on top of [...]

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CBS to Sell Its Own Ad Inventory

This is good. Wonder why it took so long. I have an excuse. They have a sales force. They could be getting good CPM, I imagine. And speaking of CPM – what is the average newspaper CPM for banners these days? Anyone know? CBS says it will stop doing business with the networks, which are [...]

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