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David Vs. Goliath: a Case Study

David Vs. Goliath: a Case Study

Submitted by kpaul.mallasch on Sat, 10/11/2008 - 5:54pm.

Wow. What a day. I went out a little before noon to cover the 10th annuel Character Counts celebration in downtown, Anderson. About three or four hours after returning from the event (with photos, video and information...) here's look at The Herald Bulletin's homepage and the Anderson Free Press homepage. Keep in mind that I'm one person and they have a lot of resources at their disposal. (At one point I was shooting video and photos at the same time - and I'm sure both suffered in quality - but I have to do what I can with what I have...)

The Herald Bulletin 6:18 p.m.

...and the Anderson Free Press homepage around a minute or so later...

I still have a lot of raw video to edit, upload, etc., but all the photos are done and I wrote two small stories.

Also at the event, I handed out a few hundred more copies of Anderson Free Press to the public.

I'm tired. My shoulder hurts (woe to the paperboy!) but it was a good day.

I have some other notes at AFP...

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A post from AFP: Ahh, here

Submitted by kpaul.mallasch on Sat, 10/11/2008 - 10:18pm.

A post from AFP:

Ahh, here we go. A good story by Aleasha Sandley at the HB.

Being first is only one part of the process. For now, though, I think trying to complement rather than compete head-on with the Herald Bulletin is my best option. So, concentrate on speed and connecting the voices of the people together in a common place.

"We work for an information company," Henry Bird was known to say on more than one occasion, "not a newspaper." I imagine he still holds that view. I have to admit it's kinda weird having him back in Anderson as AFP starts to crawl.

It's a good thing, though. He's a charming man.

I had a great lunch meeting in Muncie this week. I know a lot of old newspaper people in Delaware County as well.

Anyway, make sure you check out the story at the HB as well to get the whole picture.

Meanwhile, the first of several videos is almost uploaded to AFP's Veoh account...

Stay tuned...

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